Tuesday, March 26, 2019

This Is the Most Important Cybersecurity IPO to Watch Right Now

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If nothing else, remember the name CrowdStrike…

This company will soon hold the most important cybersecurity IPO in 2019…

Right now, the cybersecurity industry is in the midst of incredible growth.

In 2018, cybersecurity was valued at $137.8 billion globally. In the next four years, Money Morning Defense and Tech Specialist Michael Robinson expects the value to go up to $231.9 billion.

That's 68% industry growth in just four years.

And that's just the start.

By 2021, Money Morning expects cybercrime will reach $6 trillion in damages.

And that growth should continue for years. New regulations are always popping up, like the EU's new Global Data Protection Regulation (GDPR) from 2018, which requires…

Companies to hunker down on protecting people's personal data. Getting consent for data processing. Protecting people's privacy with anonymous data collection. Notifying people of data breaches. Safely delivering data across different borders. Companies overseeing GDPR compliance with data protection officers.

Not to mention the massive security breaches making news almost every week.

Just look at Facebook Inc.'s (NASDAQ: FB) data scandal from 2018.

Or the 2017 Equifax Inc. (NYSE: EFX) data breach that released the information of 143 million people. In 2018, 500 million Marriott International Inc. (NASDAQ: MAR) accounts were leaked. Within the first three months of 2019, 2 million government officials' information has been hacked and stolen from the Dow Jones.

We're at a point in time when cybersecurity isn't a luxury, but a necessity.

All this industry growth underscores why CrowdStrike is about to hold one of the most important cybersecurity IPOs of 2019…

Why This Cybersecurity IPO Will Be So Important

It may not be a household name, but CrowdStrike is already worth billions…

The company was founded in 2012 by two former McAfee executives, George Kurtz and Dmitri Alperovitch. In June of 2018, they raised over $200 million from private investors – putting Crowdstrike at a predicted value of $1 billion.

Get Ready for 5G NOW! A single company could be about to corner the entire 5G market – and you could turn every $1,000 you stake into $10,000! Go here now to find out how.

In October, the company enlisted Goldman Sachs Group Inc. (NYSE: GS) to help with its IPO.

Beyond that, Crowdstrike processes over 1 trillion security threats per week globally.

That being said, there are some risks…

While CrowdStrike shows huge promise (and potential massive profits), there's often a lot of volatility for new IPOs.

Investing in IPOs can be a rigged game. Let's say institutional investors are offered shares of an IPO at $20. These are the people and banks who are putting down tens of millions of dollars.

Afterward, the cybersecurity IPO becomes available to the everyday investor – people like you and me. We go in, buy it at $30, and the demand pushes the value up to $40. Once the IPO lock-up period ends, those big original investors sell. The stock drops down to $25, and all of a sudden we're at a $5 loss per share, while they still pocket a $5 gain…

This is incredibly common.

That's why we recommend keeping an eye on CrowdStrike stock once it starts trading, but not buying immediately. Wait six months to a year, even. Check out the first two earnings reports. If EPS and revenue are both growing, then you can feel comfortable investing.

However, we have an investment we can recommend right now that has massive profit potential…

This Is the Best Way to Play This Cybersecurity IPO

Join the conversation. Click here to jump to comments…

Saturday, March 23, 2019

Hot Bank Stocks To Buy Right Now

tags:BRD,PEBO,DIOD,

Zacks Investment Research upgraded shares of Pacific Premier Bancorp (NASDAQ:PPBI) from a sell rating to a hold rating in a research report sent to investors on Friday.

According to Zacks, “LIFE Financial Corporation is a savings and loan holding company for Life Bank. The company originates, purchases, sells, securitizes and services primarily non-conventional mortgage loans principally secured by first and second mortgages on one- to four-family residences. The Company makes Liberator Series loans, which are for the purchase of residential real property by borrowers who generally would not qualify for Fannie Mae or Freddie Mac loans, and Portfolio Series loans, which is debt consolidation loans for borrowers whose credit history qualifies them. “

Hot Bank Stocks To Buy Right Now: Apollo Gold Corporation(BRD)

Advisors' Opinion:
  • [By Max Byerly]

    Bread (CURRENCY:BRD) traded up 0.8% against the US dollar during the twenty-four hour period ending at 22:00 PM Eastern on September 1st. Over the last week, Bread has traded 3.1% higher against the US dollar. Bread has a market cap of $32.33 million and $367,357.00 worth of Bread was traded on exchanges in the last day. One Bread token can currently be purchased for about $0.36 or 0.00005097 BTC on major cryptocurrency exchanges including Kucoin, Cobinhood, Binance and OKEx.

  • [By Max Byerly]

    Bread (CURRENCY:BRD) traded 0% higher against the US dollar during the 24 hour period ending at 0:00 AM E.T. on February 12th. Bread has a market capitalization of $17.44 million and $74,926.00 worth of Bread was traded on exchanges in the last day. In the last week, Bread has traded 6.8% higher against the US dollar. One Bread token can currently be purchased for $0.20 or 0.00005397 BTC on major cryptocurrency exchanges including Cobinhood, OKEx, Tokenomy and Kucoin.

  • [By Joseph Griffin]

    Bread (CURRENCY:BRD) traded 2.1% lower against the U.S. dollar during the 24-hour period ending at 21:00 PM Eastern on May 27th. One Bread token can currently be bought for $0.46 or 0.00006320 BTC on popular cryptocurrency exchanges including Cobinhood, Binance and OKEx. Bread has a market capitalization of $40.78 million and $4.40 million worth of Bread was traded on exchanges in the last day. During the last seven days, Bread has traded down 28.2% against the U.S. dollar.

Hot Bank Stocks To Buy Right Now: Peoples Bancorp Inc.(PEBO)

Advisors' Opinion:
  • [By Joseph Griffin]

    BidaskClub downgraded shares of Peoples Bancorp (NASDAQ:PEBO) from a strong-buy rating to a buy rating in a report released on Friday.

    Several other equities analysts have also recently issued reports on PEBO. Boenning Scattergood reissued a hold rating on shares of Peoples Bancorp in a research note on Wednesday, April 25th. Hovde Group set a $39.00 price objective on shares of Peoples Bancorp and gave the company a hold rating in a research note on Tuesday, April 24th. Zacks Investment Research raised shares of Peoples Bancorp from a hold rating to a buy rating and set a $37.00 price objective on the stock in a research note on Wednesday, January 10th. ValuEngine raised shares of Peoples Bancorp from a hold rating to a buy rating in a research note on Tuesday, April 24th. Finally, Sandler O’Neill reissued a hold rating and issued a $37.00 price objective on shares of Peoples Bancorp in a research note on Tuesday, January 23rd. Five investment analysts have rated the stock with a hold rating and two have issued a buy rating to the company’s stock. Peoples Bancorp has a consensus rating of Hold and a consensus target price of $38.00.

  • [By Max Byerly]

    Get a free copy of the Zacks research report on Peoples Bancorp (PEBO)

    For more information about research offerings from Zacks Investment Research, visit Zacks.com

  • [By Stephan Byrd]

    Get a free copy of the Zacks research report on Peoples Bancorp (PEBO)

    For more information about research offerings from Zacks Investment Research, visit Zacks.com

  • [By Max Byerly]

    Peoples Bancorp (NASDAQ:PEBO) and Financial Institutions (NASDAQ:FISI) are both small-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, profitability, analyst recommendations, risk, dividends and valuation.

Hot Bank Stocks To Buy Right Now: Diodes Incorporated(DIOD)

Advisors' Opinion:
  • [By Joseph Griffin]

    Diodes Incorporated (NASDAQ:DIOD) VP Francis Tang sold 8,600 shares of the company’s stock in a transaction dated Wednesday, May 16th. The stock was sold at an average price of $33.41, for a total value of $287,326.00. Following the completion of the transaction, the vice president now directly owns 86,279 shares of the company’s stock, valued at approximately $2,882,581.39. The transaction was disclosed in a filing with the SEC, which is available at the SEC website.

  • [By Stephan Byrd]

    Bank of Montreal Can decreased its stake in shares of Diodes Incorporated (NASDAQ:DIOD) by 34.8% in the 2nd quarter, HoldingsChannel.com reports. The institutional investor owned 85,993 shares of the semiconductor company’s stock after selling 45,817 shares during the quarter. Bank of Montreal Can’s holdings in Diodes were worth $2,965,000 as of its most recent filing with the SEC.

  • [By Joseph Griffin]

    Get a free copy of the Zacks research report on Diodes (DIOD)

    For more information about research offerings from Zacks Investment Research, visit Zacks.com

  • [By Max Byerly]

    Get a free copy of the Zacks research report on Diodes (DIOD)

    For more information about research offerings from Zacks Investment Research, visit Zacks.com

  • [By Max Byerly]

    Diodes Incorporated (NASDAQ:DIOD) CFO Richard Dallas White sold 13,000 shares of Diodes stock in a transaction on Thursday, August 30th. The shares were sold at an average price of $37.88, for a total value of $492,440.00. Following the completion of the transaction, the chief financial officer now owns 111,920 shares of the company’s stock, valued at $4,239,529.60. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website.

Monday, March 18, 2019

A2Z Infra spikes 5% after co settles debt worth Rs 41 cr with Edelweiss Asset Reconstruction

A2Z Infra Engineering spiked 5 percent intraday on Friday after the company settled debt worth Rs 41 crore with Edelweiss Asset Reconstruction.

The company had availed financial assistance as term loan from ICICI Bank. The bank has assigned all the rights, title and interests in the financial assistance granted by it to the company, in favour of Edelweiss Asset Reconstruction Company, which is the lender.

"As per our books and accounts, outstanding of Edelweiss as on March 31, 2018 was Rs 177.69 crore (including interest) and the same is settled for a total settlement consideration of Rs 41 crore," A2Z Infra said in a statement to BSE.

The stock also touched upper circuit of Rs 18.05 in the morning session.

At 11:29 hrs A2Z Infra Engineering was quoting at Rs 18.05, up Rs 0.85, or 4.94 percent. It has touched an intraday high of Rs 18.05 and an intraday low of Rs 16.60. First Published on Mar 15, 2019 11:40 am

Sunday, March 17, 2019

GM Doubles Down on Self-Driving With a Planned Hiring Spree

General Motors (NYSE:GM) has been racing ahead with autonomous vehicles, and this week, the company's self-driving subsidiary said it would double its employee count over the next nine months.

Cruise Automation has about 1,000 employees on staff right now, so the hiring spree would bring the company's headcount closer to 2,000 by the end of the year, according to Reuters. Most of the new hires are expected to be for engineering positions.

This is GM's latest move to ramp up its efforts on autonomous vehicles (AVs), and it should help the company achieve its goal of launching a self-driving vehicle service later this year. Let's take a look at how increasing personnel fits into GM's overall AV picture.

A parked car with the Cruise logo on its door

Image source: GM.

Much more than a side project

It's easy to assume that the nation's largest automaker is merely dabbling in self-driving vehicles -- after all, there are hardly any self-driving vehicles on the road right now. But GM has made it very clear that Cruise Automation, and self-driving services in particular, are the company's inevitable future.

The most significant indication of this mind-set came just a few months ago when GM's then-president, Dan Ammann, left the company to take on the CEO role at Cruise Automation. That move was made around the same time that GM's CEO Mary Barra announced a restructuring and substantial job cuts at GM, in order to lower company costs and to focus the automaker's attention on new technology, including AVs.

One of the building blocks of GM's future is the company's autonomous ride-hailing service, expected to debut later this year in San Francisco. That service follows Alphabet (NASDAQ:GOOG) (NASDAQ:GOOGL) subsidiary Waymo's commercial ride-hailing service, which launched in Arizona at the end of 2018.

GM's service will allow passengers to hail cars for rides around San Francisco, with the ultimate goal of bringing the service to passengers throughout the country. Cruise Automation is also forging partnerships to test new revenue opportunities, including recent experiments with food-delivery company DoorDash.

Pursuing a potentially huge market

IHS Markit estimates that more than 33 million autonomous vehicles will be sold worldwide in 2040. Additionally, research from Intel and Strategy Analytics estimates that the global market for consumer mobility-as-a-service (which includes autonomous ride-hailing) will be worth more than $3 trillion by 2050. If reality comes even close to those projections, GM has a massive chance to benefit.

In addition to its ride-hailing project, GM is pursuing self-driving by developing its own AV car -- without a steering wheel or pedals -- which is expected to debut later this year. And it's partnering with other companies.

Cruise Automation is working with Honda to jointly build a new autonomous vehicle, and will receive $2 billion from Honda over the next 12 years (along with an initial $750 million investment). It also received a $2.25 billion investment from Softbank last year, which put Cruise Automation's valuation at about $14.6 billion.

All of these moves, including Cruise Automation's hiring spree, add up to show just how large a bet GM is making on AV. Investors searching for direction on what GM's future looks like should note what Barra said in an interview back in 2015: "We're going to disrupt ourselves, and we are disrupting ourselves, so we're not trying to preserve a model of yesterday."

With the expansion of Cruise Automation, GM will move one step closer to disrupting the traditional automotive market. It's going to take years before the 111-year-old automaker fully transitions to a self-driving future, but investors need to know that it's already headed down that road. And if the estimates pan out, it could be a lucrative move over the long term.

Friday, March 15, 2019

Turtle Beach Corp (HEAR) Q4 2018 Earnings Conference Call Transcript

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Image source: The Motley Fool.

Turtle Beach Corp (NASDAQ:HEAR) Q4 2018 Earnings Conference Call March 14, 2019, 5:00 p.m. ET

Contents: Prepared Remarks Questions and Answers Call Participants Prepared Remarks:

Operator

Good afternoon, ladies and gentlemen, and welcome to the Turtle Beach fourth quarter and full year 2018 conference call. At this time, all participants are in a listen-only mode. For assistance during the conference, press * and 0 and an operator will be happy to assist you. There will be a question and answer session after the prepared remarks. To participate in this session, just simply press *1.

Before we get started, we will be referring to the press release filed today that details the company's 2018 results as well as the press results announcing the acquisition of ROCCAT, a gaming accessory business, both of which can be downloaded from their investor relations page at corp.turtlebeach.com. On that website, you will also find an earnings presentation that supplements the information to be discussed on today's call.

Finally, a recording of the call will be available in the investor relations section of the company's website later this evening. Please be aware that some of these comments made during the call may include forward-looking statements within the meaning of the Federal Securities Law. Statements about the company's beliefs and expectations containing words such as may, will, could, believe, expect, anticipate, and similar expressions constitute forward-looking statements.

These statements, risks, and uncertainties regarding the company's operations and future results that could cause Turtle Beach Corporation's results to differ materially from management's current expectations.

The company encourages you to review the safe harbor statements and risk factors containing today's press releases and in their filings with the Securities and Exchange Commission, including without limitation their most recent quarterly report on Form 10-Q and a report on Form 10-K and other periodic reports, which identify specific risk factors that also may cause actual results or events to differ materially from those described in forward-looking statements.

The company does not undertake to publicly update or revise any forward-looking statements after the date of this conference call. The company also notes that on this call, they will be discussing non-GAAP financial information. The company is providing that information as a supplement to information prepared in accordance with accounting principles generally accepted in the United States or GAAP. You can find a reconciliation of these metrics to their reported GAAP results in the reconciliation tables provided in today's earnings release and presentation.

Now, I will turn the call over to Juergen Stark, the company's Chief Executive Officer. Juergen?

Juergen Stark -- Chief Executive Officer

Good afternoon, everyone, and thank you for joining us. What a year it's been. We're debt-free, delivered a record year across every financial metric, and took key strategic actions to drive our long-term growth. We're making two exciting announcements today, one covering our record results for the fourth quarter and full year and the other covering the acquisition of ROCCAT, a leading maker of PC gaming accessories that we expect will contribute significantly to our growth in the future.

As communicated in our pre-release, we had a terrific fourth quarter, which capped off a truly transformational year for Turtle Beach. We achieved record sales and profits, eliminated our long-term debt, and maintained disciplined spending, all of which culminated in a dramatic increase in shareholder value. When you think of where we sit today compared to the same time in 2018, I think you would agree it's been an incredible year and very beneficial for shareholders.

As early as January of last year, we detected that the powerful new battle royale games led by Fortnite were driving new gamers and new headset users into the market. We weren't sure how Fortnite's surge would play out. While we were somewhat cautious in our forecasts, we quickly put ourselves in a position to capitalize on the upside if the surge continued.

By February, we had plans in place with our factory to increase supply to capture the growth, including our market share gains. We spent many months chasing demand, even air-freighting product, but by mid-year, we had ramped our production to the point where we had no meaningful supply gaps and could enjoy a record fourth quarter.

In March, we resolved loan and covenant issues. In April, we successfully executed a reverse stock split and we retired the Series B Preferred, a $19.4 million liability that was growing at 8% a year, all of which contributed to 3.5 times increase in our market cap from January to April.

As 2018 progressed, we grew more confident that this Fortnite surge was note just a blip, but rather represented a material and enduring increase in the base of gamers who have a need to purchase headsets, either because they're new to this style of gaming or because they wanted to upgrade to a higher quality headset and improve their performance.

Millions of new gaming headset users entered the market last year and we believe that they will now become part of the larger install base that upgrades and replaces their headsets going forward. Of course, we've got a great line of headsets for them to choose from.

Looking at the fourth quarter more closely, the industry performed in line with our expectations, with NPD reporting that the total console gaming headsets market grew about 49% over 2017. This continued strong growth was not a surprise, but what did surprise us was how we were able to continue growing our market share. According to NPD, our North American Sales outperformed the market, increasing about 56% in the fourth quarter, with 47% overall market share.

We believe this is a testament to our innovative products, distribution, and brand, not to mention the strength of our operational capabilities that allowed us to increase supply quickly. We also ensured that we had supply on hand to cover any potential upside and strategically exited the year with appropriate higher levels of inventory accordingly. We also exited 2018 with channel inventory in a very good place thanks to excellent coordination with our large retailers.

After John's comments, I will discuss the ROCCAT acquisition in more detail, but I didn't want to say upfront how excited we are about this strategically important move. We initiated activity last year to look at ways to accelerate our growth plans. In one move, the ROCCAT deal gives us a strong portfolio of PC gaming keyboards and mice, adds to our recently launched line of PC gaming headsets, and gives us a great combined product portfolio with 27 core models to pursue the $2.9 billion market for PC gaming mice, keyboards, and headsets.

Before turning it over to John, I'd like to acknowledge every area of our company for doing a spectacular job in 2018. We more than leveraged the strong headset market based on great execution and I'm very proud of every person at Turtle Beach for their efforts this past year. Personally, I'm grateful to be working with all of you as we look forward to the new opportunities in front of us.

John will provide the details on fourth quarter and full year results and then I will come back to address how we are looking at 2019. John?

John Hanson -- Chief Financial Officer

Thanks, Juergen and good afternoon, everyone. Before I discuss the fourth quarter results, let me briefly reference our Form 8-K filing today covering the accounting treatment of warrants issued as part of the transaction to retire the Series B Preferred stock back in April 2018. As part of that transaction, we issued a combination of cash, stock, and warrants. The warrants were treated as an equity instrument when we filed our 10-Qs for the second and third quarters.

In connection with our year-end audit, we determined that the proper accounting of these warrants was as a financial instrument obligation because of a specific clause that entitles the holder to elect to receive a cash value in the event of a fundamental transaction such as a change in control. One of the effects of this change in accounting for warrants is the requirement that they be marked to market each quarter using a Black-Scholes valuation model with the change included in other non-operating expense or income each period.

As a result of the change in the accounting treatment for the warrants and the marked to market requirement, our net income and earnings per share have been restated for the quarterly and year to date periods in the second and third quarters and our fourth quarter net income and earnings per share reflect the impact of this requirement. This change had no impact on any of the key metrics that indicate the operational performance of the business. Our revenues, gross profit, operating income, adjusted EBITDA, and cash flows, are unchanged. Going forward, our guidance will exclude the impact of the marked to market requirement given its dependence on future stock prices utilized in Black-Scholes calculations.

Now, on to the fourth quarter results -- net revenue in the fourth quarter of 2018 increased 40% to a company record $111.3 million compared to $79.7 million in the fourth quarter of 2017. The significant year over year increase was the result of strong market demand for console gaming headsets driven by continuing increased usage of gaming headsets, particularly among battle royale players along with the company's increase in market share over 2017.

Net revenue in the fourth quarter of 2018 slightly exceeded the high-end of the company's preliminary results of $111 million announced last month. Gross margin in the fourth quarter increased 90 basis points to 38.5% compared to 37.6% in the fourth quarter of 2017. This is the highest level of fourth quarter gross margins the company has ever reported. The increase was primarily due to continued higher volumes driving fixed cost leverage.

Operating expenses in the fourth quarter of 2018 increased to $17.4 million from $14 million in the same quarter of 2017. This was due primarily to an increase in marketing spend primarily related to new PC headset launches, revenue-driven sales-based commissions and expenses, and other operational performance-based compensation.

As a percent of net revenue, operating expenses declined by approximately 200 basis points to 16% compared to 18% a year ago, reflecting favorable operating leverage and continued tight management of opex. This put our operating margins at 23%, up from 20% a year ago. This is also the highest level of operating margin for any quarter in our history.

Net income in the fourth quarter increased 73% to a record $24.6 million or $1.33 per diluted share based on 16.2 million diluted shares outstanding compared to 14.2 million or $1.15 per diluted share based on 12.4 million diluted shares outstanding in the year ago quarter.

Excluding the impact of the marked to market of the warrants, our net income was up 51% to $21.5 million and our earnings per share was $1.33. Note that the above $24.6 million of GAAP net income includes approximately $3.1 million of an unrealized gain due to the marked to the market treatment of the warrants. But this $3.1 million does not get included into GAAP earnings per share on a fully diluted basis. So, the earnings per share is the same.

Adjusted EBITDA in the fourth quarter of 2018 increased $7.8 million or 45% to a record $25 million compared to $17.2 million in the year ago quarter. Cash provided by operating activities in 2018 increased by $38.8 million from 2017, mostly as a result of higher gross receipts from the significant increase in revenue, partially offset by a resulting increase in inventory levels.

Now, turning to the balance sheet, we ended the quarter with cash and cash equivalents of $7.1 million with $37.4 million outstanding under our $80 million revolving credit facility compared to $5.2 million in cash and cash equivalents and $38.5 million outstanding under the revolving credit facility one year ago. Inventories at December 31st, 2018 were $49.5 million compared to $27.5 million at December 31, 2017. The increased inventory level is the result of higher revenue run rate for the business and our intentional effort to have sufficient buffer inventory to capture any further upside in sales.

Total outstanding debt principle as of December 31st, 2018 decreased to $37.4 million compared to $72.1 million at December 31st, 2017. As a reminder, on December 17th of 2018, we amended our revolving credit facility with Bank of America and paid off the remaining balances on both our term loan and subordinated debt materially deleveraging the company. The only remaining debt outstanding at December 31, 2018 was amounts under our revolving credit facility.

Net of our cash position net debt, including the Series B Preferred, was $86 million at year end 2017 and stood at $30 million at the end of 2018, leaving only revolver debt on the books at the end of 2018. Today, we have zero borrowings on the revolver. In addition, the outstanding warrants are classified as a financial instrument obligation of $7.8 million, which simply reflects the value of the fully prepaid warrants at the end of the year share price. We are required to mark to market these warrants each quarter using a Black-Scholes formula, as I discussed earlier, for the potential future circumstance the cash conversion option is utilized.

Our senior debt leverage ratio defined as total term loans and average trailing 12-month revolving debt divided by trailing 12 months adjusted EBITDA improved significantly to 0.14 times at December 31, 2018 compared to 2.1 times at the end of 2017.

However, subsequent to the end of 2018, we fully repaid the revolver with operating cashflows, making us completely debt-free today, a milestone which is very meaningful to Juergen and I after more than five years of work to fix the balance sheet.

Before I turn it back over to Juergen, let me say a few words about taxes. In our financial outlook, we have assumed an effective tax rate of approximately 10% due to the expected utilization of net operating losses. If we fully utilize the remaining NOLs due to higher than expected pre-tax profits, we will experience an increase in our 2019 effective tax rate accordingly. Assuming the pre-tax income implied in our 2019 guidance, we expect to utilize all or most of the NOLs in 2019.

Now, I'll turn the call back over to Juergen for some additional comments. Juergen?

Juergen Stark -- Chief Executive Officer

Thanks, John. I'd like to discuss some of our market share dynamics in more detail, our agreement to acquire ROCCAT, and our expectations for 2019. Our record sales growth in the fourth quarter was fueled by continued strong industry growth, particularly in the console gaming market and by our continued market share gains over last year. According to NPD, our full year North American market share in 2018 increased 370 basis points to 46.1% from 42.4% in 2017.

In addition, while the gaming headset market was up 69% on a sell through basis, Turtle Beach was up 84%, again, significantly outpacing the rest of the market. And once again, we grew more sell through revenue in 2018 year over year than the next closest competitor's entire 2018 console gaming headset business.

We gained share outside of North America as well. In combined markets of UK, France, Germany, the Netherlands, and Belgium based on GFK date, console gaming headset market revenue is up 50% in 2018 while Turtle Beach was up 57% with a 42% market share. We were by far the number one console gaming headset brand in that combined UK/EU set of markets.

Looking at the same combined markets, the UK and those EU countries where we only recently launched our Atlas line of PC headsets, our share of the combined console and PC headset market was 24%, up from 21% in 2017. We were the number one brand in terms of the combined PC and console sales.

Turtle Beach was also the fastest-growing brand in PC across those combined markets. Similarly, in the US, our share of the combined console and PC headset market was 34.8%, up from 32% in 2017 and we were the number one brand.

Market share is driven by great products and a strong brand. A few highlights on our product sales in 2018 -- according to NPD in 2018, Turtle Beach had six of the top ten selling console headsets, the number one selling console headset on both Xbox One and PlayStation 4, the number one and number two selling Xbox One wireless headset and the number one selling PS4 wireless headset in North America.

We believe a number of factors helped us boost market share in 2018, including, of course, strong brand, great products, great distribution, great marketing. But we also believe that we benefited from our even stronger share in the sub-$50 segment, which is approximately 48%, given that many of the new headset users last year purchased entry level headsets.

In addition, we think we benefited from having better in stock position than some of our competitors in the spring. While it's our goal to maintain our market share, we do expect the price tier mix to shift back a bit this year and therefore are baselining a share of 44% in our forecast model, which our guidance is based on. With that, let's talk about the market in 2019.

We are very excited about the momentum we bring into the year. We entered 2019 with the best product line market share position and balance sheet than we've had in years. As we expected and have communicated on many occasions throughout 2018, we believe battle royale games like Fortnite have taken the industry to a significantly higher level than it was in 2017 by attracting millions of new gaming headset users into the market.

Per NPD, roughly 9 million console headsets were sold in 2017 in North America. We could think of this 9 million as the "core" headset market prior to the influence of the battle royale phenomenon. In 2018, again, according to NPD, this rose to 14.7 million headsets sold. We believe most of the 5.7 million-unit increase is attributable to the influx of new gamers and new headset users from battle royale games, especially Fortnite.

We have referred to this influx as a wave that we expected to crest during 2018. In fact, the wave turned out to be higher and last longer than we had estimated a year ago, but it did slow after Q2, as we expected. We've often communicated that most of the headset sales in our market in a normal year are upgrades and replacement sales and that the average replacement cycle is about 24 months with a wide distribution around that average. This is because gaming headsets are offered at various price points including at increments of around $20.00 and every step up can deliver better sound and better features.

Our console market forecasting process is much more complex than what I'm about to describe, but I'm going to provide some illustrative math as a backdrop to our 2019 market expectations. I mentioned 9 million headsets sold in North America in 2017, an incremental 5.7 million sold in 2018. If you assume half of the 5.7 million incremental headsets sold in 2018 get replaced during 2019 based on an average 24-month upgrade and replacement cycle, this would yield about 2.8 million units that you could add to the core of the 9 million units sold in 2017.

This would yield a forecast of about 11.8 million-unit sales in 2019, roughly 30% higher than the 2017 model, but roughly 20% lower than the 2018 level. This math only works if the new gamers who become headset users because of games like Fortnite continue to stay engaged and that they upgrade and replace their headsets at a roughly 24-month average rate. We've communicated our expectation that both premises will hold and we continue to expect that.

We recently, again, surveyed over 4,000 gamers and the survey results show an intent to upgrade among Fortnite players that is actually slightly higher than the 24-month historical average. The survey also indicates even those that have stopped playing Fortnite are playing other games and are gaming at similar levels of engagement as the average console gamer. Those are good indications they are here to stay.

As we expected a year ago, other video game publishers have released battle royale games which are engaging gamers. As early as the beginning of February last year, there were leaked suggesting that Red Dead Redemption 2 would have a battle royale mode, which turned out to be true and it was very popular. Grand Theft Auto Online released a battle royale mode and Battlefield V has one coming.

The monster title Call of Duty: Black Ops 4 released a battle royale mode called Blackout during the holiday season and our survey indicates that over 50% of the Black Ops 4 players are playing the Blackout mode. Most of us in the industry have been impressed by how quickly the Battle Royale franchise Apex Legends has garnered a huge player base. It reached 25 million users in just the first week after its launch early last month and climbed over 50 million as of last week.

There are several reasons why it's good for Turtle Beach that this genre of games is gaining popularity. First, these games are bringing new gamers internet of things the market and retaining the interest of existing gamers. So, the TAM should increase over time. Second, the games are a great social experience and it's essentially to have at least a basic chat headset to have a really good social experience. Finally, and most importantly, having a higher quality headset helps you do better in these games.

All three of these factors are good for the future market as a whole and for Turtle Beach as the market leader. In other words, the wave may be cresting, but the tide is staying high. So, again, while our market modeling internally is much more sophisticated than the simple math I went through, the overall dynamics provide a basis for our expectation that the console gaming headset market will be lower in 2019 but significantly higher than 2017.

Note that a faster than expected upgrade or replacement cycle by the new headset users is the largest potential driver of an increase in our market forecast. A slower rate would obviously drive a reduction.

In addition, our expectation for the 2019 headset market and particularly the fourth quarter assumes the typical every other year dynamic in terms of the strength of the holiday AAA game launches, which were very strong in 2018. The wildcard here is whether any of the AAA franchises will move to a free model like Fortnite and Apex, which could create an upside and users and budget available for headsets.

Finally, we've also assumed the modest market slowdown in the second half given rumors of potential new consoles in 2020. We may know more as the year progresses about any future console launch.

There's a good slide in our quarterly presentation that lays out the simple model I walked through and the dynamics that could impact the overall console headset market this year.

Before moving to the details of our 2019 outlook, let me talk about our exciting progress in expanding into the PC accessories market to build a $100 million business in the coming years. This afternoon, we announced a definitive agreement to acquire ROCCAT, a German and Taipei-based company with a great line of PC keyboards, mice, and headsets. I believe this is the perfect match for us and will enable us to significantly accelerate our PC market plans.

In one step, we add a strong portfolio of PC gaming keyboards and mice and we add to our recently launched portfolio of PC gaming headsets, leading to an impressive combined portfolio of 27 core models to pursue the $2.9 billion addressable market in PC gaming headsets, mice, and keyboards. And of course, that's on top of our console gaming headset business where we dominate the $1.8 billion addressable market. Note that these market sizes are from a recently updated and increased set of estimates from Newzoo.

In addition to a good product portfolio, ROCCAT has a talented and experienced team in PC accessories, from design to development to manufacturing to marketing and sales. While their largest market is Germany, where their new Vulcan keyboard and Kone AIMO mouse were best-sellers at holiday, they have a good presence in other major European PC markets, some presence in the US, and a presence in key Asian PC markets like Korea and Japan. We see the distribution footprint is highly complementary and synergistic in both directions, including giving us an opportunity to accelerate future plans in the Asian markets.

Finally, the cultural fit seems quite good. The ROCCAT team has the same focus on innovation and quality as we've always had. They had many firsts over their 11 years in business and have contributed to a variety of innovations in PC gaming keyboards and mice over the years. Personally, as you might guess from my heritage, I'm a big fan of German design and engineering. I've been very impressed by the team and thankfully, their English is much better than my German.

ROCCAT's 2018 net sales were roughly $25 million based on pro forma estimates as a stand-alone entity versus the current state, which is highly integrated with their key distribution and shareholder. Note, we are targeting revenues from ROCCAT products in 2020 at over $30 million with positive EBITDA and positive net income.

The acquisition is structured as an asset purchase and we are paying approximately 14.8 million euros in cash net of a working capital adjustment, 1 million euros in stock or cash at our option, plus up to approximately 3.4 million euros in earnout payments based on various 2019 and 2020 performance parameters. The deal is in euros, so these values are estimates based on a 1.13 exchange rate and the net working capital adjustment can also change somewhat between now and closing.

Our plan is to close the deal in the next few months and we've included $20 million to $24 million of ROCCAT's partial year net revenues into our guidance this year. While we expect that revenue to be roughly breakeven on the EBITDA line in 2019, we expect one-time costs related to the deal this year to be about $3 million and another $2 million in non-cash expenses like amortization that are included in our GAAP net income guidance for 2019.

We will be integrating the ROCCAT team and beginning work on a combined PC portfolio as well as an integrated brand and marketing strategy with the target of having those in place next year well in time for the 2020 holiday season -- very exciting.

As I mentioned, this deal significantly accelerates our plans and growth potential in the large PC peripherals market. You'll recall we launched a new line of PC gaming headsets in October. We achieved the retail placements we targeted and slightly beat our internal revenue plan for PC headsets in 2018. So, we're off to a good start there. Once we have a consolidated branded portfolio of keyboards and mice, we have an opportunity to present a full lineup at retail, which we expect will benefit PC gaming headset sales.

Before deciding on the ROCCAT deal, we also looked at how our brand plays into the PC gaming keyboard and mouse segments. We believe we have a good opportunity to leverage the strong brand we have among gamers from our position as the leader by far in the console headset category.

In Newzoo's peripheral brand tracker, a consumer insight survey, we looked at our core US and European markets to measure purchase funnel scores. Purchase funnel asks consumers to rate awareness, they know the brand, consideration, they would consider buying, and preference, they pick one brand as the preferred. The market survey shows we have high awareness and purchase consideration for PC headsets and more importantly, we are tied for second in purchase preference in the combined core US/EU markets and number one in purchase preference in the US.

For PC keyboards and mice, where we don't play today, we have an advantage among the large install base of existing Turtle Beach headset users in our core markets, where we are tied for first in purchase consideration for mice and tied for second in keyboards.

This indicates to us that our brand creates loyalty based on a long history of providing high-quality innovative headsets, which spills over into mice and keyboards. Our goal with PC headsets and the products and capabilities and distribution ROCCAT brings is to build a $100 million business in the coming years.

Now, moving to our outlook for Turtle Beach in 2019 -- for purposes of our outlook discussion, we're going to assume that we close the ROCCAT acquisition around May 1 and that it delivers about $20 million to $24 million in partial year net revenue this year. We are not going to be breaking out details of ROCCAT every quarter as though it were a separate business because it's not going to be managed that way. We see ROCCAT as one part of a growing integrated set of PC gaming accessories.

For the full year 2019, we expect total net revenue to be in the range of $240 million to $248 million. This is based on the market dynamics and assumptions I laid out earlier with the partial year ROCCAT revenue's estimates folded in. Gross margin in 2019 is expected to be in the 33% to 34% range compared to about 38% last year and about 34% in 2017.

The slight decrease in gross margin reflects somewhat lower fixed cost leverage, one-time purchase accounting related impacts from the ROCCAT acquisition and greater promotional allowances, which were lower than normal in 2018 given the rapid market growth and short supplies.

We expect operating expenses to increase $11 million to $13 million in total. This reflects roughly flat opex related to console headsets and increased spending related to ROCCAT. Spending related to growth initiatives, which include marketing costs for Turtle Beach PC headsets as well as the operating expenses for ROCCAT are estimated to be $10 million to $12 million. In addition, the company expects one-time transaction and integrated costs associated with the ROCCAT acquisitions of about $3 million in 2019.

We look at these sums as the investments that will help us drive long-term growth. As a result, we expect adjusted EBITDA to be in the range of $27 million to $31 million. GAAP earnings per diluted share are expected to be between $0.70 and $0.90. Adjusted earnings per diluted share in 2019 are expected to range between $0.90 and $1.10. This adjusted EPS outlook excludes the transaction costs related to the acquisition of ROCCAT and excludes the impact of marking the market warrants, as John explained earlier.

Net income and EPS outlook, as John mentioned, assume an effective tax rate of 10%. Looking at the first quarter of 2019, we expect net revenues to be approximately $42 million. We expect first quarter gross margins of around 32%, reflecting somewhat higher promotional spend last year, including for an upcoming new product launch replacing one of our main product models.

We expect adjusted EBITDA for the first quarter of 2019 to be about $3 million. The reduction in adjusted EBTIDA compared to last year is a function of higher promotion allowances and increased marketing spend to support our retail momentum, including that upcoming product launch.

We expect GAAP EPS in the first quarter to be about $0.02 per share. Again, this outlook excludes the impact of the warrant mark to market. Adjusted EPS in the first quarter is expected to be $0.05, excluding approximately $0.6 million in transaction costs related to the acquisition of ROCCAT.

We do expect the phasing of quarterly revenues to be similar to 2016, but somewhat more frontloaded given the momentum from the strong recent holiday launches flowing through to Q1 and the assumptions I described with the every other year strength of the AAA launches on Q3 and Q4 this year. Where first half revenues were just over 30% of the year in 2016, we expect first half revenues to be about 35% this year. Accordingly, we expect second half revenues to be about 65% of the year with Q4 in the low 40%s versus high 40%s in 2016.

Lastly, let me reiterate our goals for 2019. Number one, continue to dominate our core console headset market. We have more great products coming this year and we will continue to focus on our brand, distribution, merchandising, and all of the operational capabilities that make us the leader in our segment.

Number two, invest to drive future growth, specifically in PC gaming headsets and now mice and keyboards. This goal is helped and accelerated by ROCCAT, as I've covered in detail. Three, drive our presence in the burgeoning e-sports and VR markets. We'll continue to leverage our position as a key arms dealer to e-sports teams and pro players everywhere as we have been. We're keeping an eye on VR gaming, which we continue to believe has tremendous potential as a gaming platform in the future.

Financially, our goals are to drive double-digit revenue growth, maintain gross margins in the mid-30s, diligently manage opex but with sufficient investments to drive growth, and generate flow through to EBITDA so that EBITDA growth outpaces revenue growth.

In summary, I want to, again, thank our terrific employees for a fantastic job in 2018. We're very excited about 2019, both because of the great position we have in our core console headset market and the growth opportunities before us in the PC accessories market.

Operator, we are now ready to take questions.

Questions and Answers:

Operator

Thank you. Ladies and gentlemen, if you have a question at this time, just press * and 1 from your telephone keypad. If your question has been answered or you wish to remove yourself from the queue, press the # key. Again, if you have a question, just press * and 1. One moment...

Our first question comes from Mark Argento with Lake Street Capital. Your line is open.

John -- Lake Street Capital -- Analyst

Hey, guys. This is John on for Mark. I appreciate you taking my questions and congrats on the year. The first one from me, I just want a little bit more color on the opex plans for this year. If you could kind of drill into where you think you can find the most leverage as far as the growth spend in the PC business. Thank you.

Juergen Stark -- Chief Executive Officer

Sure. So, as we mentioned, opex, we expect to be $11 million to $13 million higher than 2018. That includes about $9 million from ROCCAT plus the $3 million roughly of transaction expenses.

The opex, by the way, on the Turtle Beach side is roughly flattish with sales and G&A going down somewhat, but marketing and R&D going up somewhat year over year. Then the ROCCAT opex that is a partial year, obviously, adding that based on a May 1 closing, more than half of that opex is in marketing and R&D, which we view as very good because that obviously drives product innovation and growth in the future.

John -- Lake Street Capital -- Analyst

Got it. I know you guys touched on it a little bit, but any more potential color on ROCCAT's product mix and geographic mix and your thoughts on being able to leverage that into greater international sales going forward.

Juergen Stark -- Chief Executive Officer

Yeah. Sure. There's a good page in the investor document that shows the product portfolio of both companies in the PC category. I'll just reiterate a couple of things -- they've got about nine core mouse models, eight keyboards, and five headsets. You add to that our five headsets and you end up with 27 core models of mice, keyboards, and PC gaming headsets to go after that whole TAM, $2.9 billion TAM.

So, that's opportunity number one and we can, first of all, drive sales synergies there. We're very strong in the US and the UK and obviously in Europe. Their strength is in Germany, although they're represented in the other regions.

So, right out of the gate, we will look at ways to leverage the distribution in our core markets and then very interestingly, they have over 10% of their revenues right now in Asia with some products that are well-liked in some of the core countries like Korea and Japan, which for us has become a higher priority than China because of various market dynamics. So, the future opportunity is to leverage the fact that they've got account managers and distribution in those markets to actually help drive the TB side of the product portfolio.

And then lastly, as I mentioned, one of our priorities is not to disrupt the business but drive synergies, obviously, out of the gate. We will look to have a combined integrated portfolio, brand merchandising, all of that without forcing that in immediately. We look to have that completed during 2020 and in place well in time for 2020 holidays.

John -- Lake Street Capital -- Analyst

Got it. Finally, just maybe some more thoughts on how you're approaching e-sports during the year and your outlook on that market and is there going to be more attention or investment paid now that you're starting to make a bigger push into the PC market? Thank you.

Juergen Stark -- Chief Executive Officer

Sure. So, three things -- so, e-sports, it's all about marketing and brand marketing. As I said before, the market to sell the professional is very, very small. That's not why you do it. We have an approach that's worked very well for us to focus on quality, not quantity of teams we work with. So, we've picked some of the best. Obviously, throwing ROCCAT into the mix, we will leverage our e-sports partnerships across their products as well. So, we think that will be quite positive.

One other interesting e-sports note is Rene Korte, the CEO of ROCCAT, was himself a professional gamer for many, many years. So, in addition to running the company for the last 11 years, he brings a very good skillset to the company and we're looking forward to having him on the team.

John -- Lake Street Capital -- Analyst

Awesome. Thank you, guys and congrats.

Operator

Thank you. Our next question comes from Nehal Chokshi with Maxim Group. Your line is open.

Nehal Chokshi -- Maxim Group -- Managing Director

Thank you. This looks like a very exciting acquisition. Congratulations. When did you guys start working on it?

Juergen Stark -- Chief Executive Officer

We started working on it in earnest in Q3 of last year. Once we recognized last year, probably around late Q2, that we're going to have an ability to start making some investments, all of the focus and attention that John and I have spent on kind of fixing the balance sheet got shifted into how we use that bandwidth to start looking at ways to accelerate our growth. We actually started looking at other potential acquisitions even during Q2 last year.

We've had an ongoing engagement with Wedbush, as we noted in the release on ROCCAT, to look at companies. Many of them didn't fit. We turned down a lot of opportunities. But ROCCAT ended up being a great opportunity, a perfect match for us. Then of course, once we determined that, which was later last year, it takes quite a while to get an agreement signed and figure out exactly how you're going to do everything.

Nehal Chokshi -- Maxim Group -- Managing Director

Great. What is the IP that ROCCAT has, especially on keyboards and mice?

Juergen Stark -- Chief Executive Officer

Good question. Don't quote me on the numbers, but they have around 20 core patents in PC keyboards and mice. That's, at least, my latest understanding. We're still working on getting their exact portfolio in which ones we would kind of count in the way we count patents because some of those may be designed patents.

Maybe more interestingly, they have been a key participant -- Rene himself, the CEO -- in driving a lot of the innovations in the years in PC gaming, everything from the design of mechanical switches and keyboards to how the mouse sensors work. They have a design shop and a clay and modeling shop in Germany.

That's a set of skills that not only gives us a portfolio, but gives us a very, very good capability to continue to drive innovation because the ROCCAT team know exactly what keyboard needs are and what mouse needs are and have been participating with a lot of the unique innovations over the years. Lighting as well, by the way. They have an integrated lighting platform that goes along the mice keyboards and headsets and software to control all of that.

All of these things, by the way, part of the reason we're doing the deal is if we had to build that organically, find the skills, all of that, it's probably, I would guess, a two-plus year acceleration in our ability to get into PC keyboards and mice. I mentioned, by the way, maybe last point, when I've been asked this question in the past, "Do you need to be in keyboards and mice?" No. But it provides two big advantages.

The first one is you can show a combined integrated full portfolio at retail. So, instead of having a couple of PC headsets, you have an opportunity, at least -- of course, you have to convince retailers to do this with you -- to have a bay that features your headsets, keyboards, and mice. That gives you a retail shelf space advantage. Then the second thing is PC software, which can integrate the capabilities across keyboards, mice, and headsets like lighting. So, ROCCAT, as I mentioned, accelerates our plans in that regard by several years.

Nehal Chokshi -- Maxim Group -- Managing Director

Great. Then my last question and then I'll get in the queue would be that your March Q revenue guidance implies it will be down 62% Q over Q versus if you include March '18, which clearly there was something -- you had the whole battle royale phenomenon becoming en vogue there -- but on average, it looks like between 72%-83% Q over Q decline. So, this appears to be much better than typical seasonality. What is behind that?

Juergen Stark -- Chief Executive Officer

Nehal, I'm not following your numbers, exactly. So, let me just reiterate. Q1 net revenue guidance is around $42 million. So, that's roughly even with 2018, in fact, up slightly. The dynamic last year that's important to note when you look at -- as we laid out some of the percentages, first half, second half, it will give you guys an opportunity to roughly lay out the quarterly revenue phasing.

The important note is that Q1, the Fortnite effect was starting to hit in earnest in February. So, Q1 was very high last year. Q1 this year is quite high as well because of a really strong slate of game launches in Q4, which tends to always spill over into Q1. Q2 last year was stunningly high because that, we would say, was the peak of the Fortnite, new gamers, new headset users coming in and there were some shortages that we had on sell-in that we had to make up for in Q2. So, Q2 had kind of a double-whammy on the positive side last year.

The last thing I'll mention on revenues is channel retailers carry a set number of weeks of supply. So, when the market grows, you get a double benefit because you not only have to fulfill the higher sell-through, but the channel inventory amount goes up as the market increases. As the market slows down, then you have the opposite effect. You have less sell through that you're fulfilling, but your channel inventory level also comes down somewhat.

So, when you look at our overall 2019 guidance like with the simplified model I went through explains sell through and of course, it actually ties quite well with our revenue guidance, but you have to then take into consideration the channel fill effect.

Nehal Chokshi -- Maxim Group -- Managing Director

Very good. Thank you.

Operator

Thank you. Ladies and gentlemen, as a reminder, to get in the queue, just press * and 1. Our next question is from Elliott Alper with D.A. Davidson. Please proceed.

Elliott Alper -- D.A. Davidson & Company -- Analyst

Great. Thanks for taking my question. You laid out the math for your 2019 guidance and it sounded like there's nothing in there for completely new users. Is it fair to say your guidance does not currently assume any new gamers added in 2019? You mentioned the onslaught of players downloading Apex Legends. Are you seeing that affect headset demand for new gamers? Thank you.

Juergen Stark -- Chief Executive Officer

Sure. So, two things -- we are definitely not implying that there are no new gamers coming in in 2019. That's under what I said a couple of times, which is the real market dynamics and the way we forecast everything is much more sophisticated than the simple model I went through. It would take an hour by itself to explain all the dynamics.

So, the rough math works well as an overall kind of illustrative example, but in reality, every year the market is made up replacement upgrading, which drives the vast majority and some new entrants, which we expect this year, and also some exits during the year as people get older, go to college, stop gaming, whatever. So, that's number one.

Then Apex -- yeah, we're very excited about Apex for two reasons. One, it's a really engaging, great game that is keeping the headset users engaged, very consistent with what we expected. We think there will be more things like that coming. It doesn't necessarily drive additional sales of gaming sets because if a Fortnite player moves over and plays Apex, there's a very high probability, 80%+ from our survey data, that they have a headset already.

So, the unusual effect last year is the millions of new gamers that came in were gamers that weren't headset users starting to use headsets, right? So, even as you have great new games coming, what that does is keep everybody engaged. That's important.

The second thing we love about Apex is it's a great game that is following in Fortnite's footsteps in terms of the free model. So, you get the game for free and they make money while you're playing the game. That's in counter to some of the large AAA titles where you have to shell out $50-$60 to get the game. What that does is free up budget to replace, upgrade headsets.

To the extent I mentioned, like Q4, normally this year would be a weaker slate of games. That's built into the market guidance. There's normally an every other year kind of dynamic here. We're in the other one of those this year, but the wildcard, as I mentioned, is if any of the other AAA major games decide to follow suit -- because Apex has obviously been very successful -- in a free model, that could create some upside.

One last comment about this year -- coming off of last year, it is not all that easy to figure out what this year is going to look like. That's one of the reasons we went through the simple model. I did indicate that the replacement rate is a really important driver of the market this year. If you assume that the average drops a lot from a 24-month average, that would have a positive impact. If you assume that the upgrade replacement cycle is slower, of course, it would have the opposite effect. That's going to be an important dynamic to where, in our opinion, to where the market comes out this year.

Elliott Alper -- D.A. Davidson & Company -- Analyst

Great. Thank you.

Operator

Thank you. Ladies and gentlemen, next question is from Nehal Chokshi from Maxim Group. Please go ahead.

Nehal Chokshi -- Maxim Group -- Managing Director

Thanks. Based on the parameters that you talked about for ROCCAT, I think you said initially, it will be gross margin diluted overall to corporate average, plus you were citing overall about $12 million of opex. It sounds like at least in calendar '19 this will be about $5 million dilutive to non-GAAP net income. Is that about right?

Juergen Stark -- Chief Executive Officer

I'd have to double-check the $5 million, but there's about $3 million of transaction expenses. There's about $2 million of non-cash opex, depreciation, amortization, stock comp, all of that. So, I think your $5 is correct. And on the margin point, the way we're doing the deal as an asset purchase, we buy their inventory, all that. There's a lot of inventory valuation dynamics that are included in an acquisition that are one-time effects.

So, I believe our forecasting on the ROCCAT revenues has gross margins that are around 20% because of all of those effects, where our ongoing outlook for ROCCAT, once you've passed all of that acquisition purchase stuff is very comparable to our historic mid-30s kind of rate.

Nehal Chokshi -- Maxim Group -- Managing Director

Why will there be the delta between the acquired acquisition and once you flush through the acquired acquisition?

John Hanson -- Chief Financial Officer

Yeah. This is John. It's primarily purchase accounting treatment of the beginning inventory balances. So, until the inventory that comes with the acquisition is pushed through the business and we have new inventory and new cost, the margins will be lower in our go forward.

Juergen Stark -- Chief Executive Officer

Very typical of a purchase like this, by the way.

Nehal Chokshi -- Maxim Group -- Managing Director

Okay.

Juergen Stark -- Chief Executive Officer

But no long-term impact. It's an acquisition artifact, essentially.

Nehal Chokshi -- Maxim Group -- Managing Director

Got it. Thank you.

Operator

Thank you. At this time, this concludes our Q&A session. I would now like to turn the call back to Mr. Stark for closing remarks.

Juergen Stark -- Chief Executive Officer

Thank you very much. So, as I mentioned, we're very excited about the year. the acquisition is going to be terrific. I'm really looking forward to having the ROCCAT team as part of our group on our next earnings call. So, we look forward to speaking with our investors and analysts when we report our first quarter results in May. Thank you very much.

Operator

Ladies and gentlemen, this concludes today's teleconference. You may disconnect your lines at this time. Thank you for your participation.

Duration: 58 minutes

Call participants:

Juergen Stark -- Chief Executive Officer

John Hanson -- Chief Financial Officer

John -- Lake Street Capital -- Analyst

Nehal Chokshi -- Maxim Group -- Managing Director

Elliott Alper -- D.A. Davidson & Company -- Analyst

More HEAR analysis

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Thursday, March 14, 2019

Del Frisco's Restaurant Group Inc (DFRG) Q4 2018 Earnings Conference Call Transcript

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Del Frisco's Restaurant Group Inc  (NASDAQ:DFRG)Q4 2018 Earnings Conference CallMarch 12, 2019, 8:30 a.m. ET

Contents: Prepared Remarks Questions and Answers Call Participants Prepared Remarks:

Operator

Good morning, ladies and gentlemen. Thank you for standing by, and welcome to the Del Frisco's Restaurant Group's Fourth Quarter Earnings Call. Today's conference is being recorded. At this time, all participants are in a listen-only mode. Following the presentation, we will conduct a question-and-answer session. Instructions will be provided for you at that time to queue up for a question.

I would now like to turn the conference over to Neil Thomson, Chief Financial Officer. Please go ahead, sir.

Neil Thomson -- Chief Financial Officer

Thank you, Abbie. Good morning, everyone, and thank you for joining us today. Here with me is Norman Abdallah, our Chief Executive Officer. After Norman and I deliver our prepared remarks, we'll be happy to take your questions. As you've probably already seen, we issued our fourth quarter and fiscal year 2018 earnings release this morning and our 10-K last evening. Both documents can be found at our corporate website www.dfrg.com, in the Investor Relations section, as well as on numerous financial websites.

Now allow me to read our Safe Harbor statements. Parts of our discussion today will include forward-looking statements. Please be advised that these statements are not guarantees of future performance and therefore undue reliance should not be placed upon them. We refer you to today's earnings press release and our SEC filings, including our 10-K for a more detailed discussion of the risks that could impact our future operating results and financial condition.

Additionally, we will be referring to restaurant level EBITDA, adjusted EBITDA and adjusted net income/loss, which are all non-GAAP measures as part of our review. We have therefore provided the reconciliation of these measures in the earnings press release tables to the most directly comparable financial measure presented in accordance with GAAP.

Finally, as you're all aware, we announced in late December that we have commenced a comprehensive review of strategic alternatives and would consider a variety of options. We have no update to provide at this time on that process and therefore will not be taking questions on this topic at the conclusion of our formal remarks.

And now I will turn the call over to Norman.

Norman J. Abdallah -- Chief Executive Officer

Thank you, Neil, and good morning, everyone. I would like to briefly review our fourth quarter and first quarter to date sales results before providing an update on our integration process, development plans for 2019 and our long-term outlook. Neil will then go into more details on our financials and issue our guidance for this year.

As we first announced in mid-January, our comparable restaurant sales were slightly positive during the fourth quarter with final comp restaurant sales at 0.1%. This reflected weaker trends in November than October as we rolled over new menu launches and marketing support from 2017 and then an upswing in December. Flat comparable restaurant sales of Double Eagle primarily reflected a sales transfer from the Boston Double Eagle to the new Boston Back Bay Double Eagle, which we estimate would have increased 1.5% excluding this planned sales transfer. While the addition of Boston Back Bay has a near-term negative impact to the Double Eagle's comp calculation, more importantly, we are substantially growing our fine dining market share in the city, with 2019 Double Eagle revenues from Boston up close to 50%. Our new restaurant offer six private dining rooms compared to only two private dining rooms at our Boston Seaport location, providing us with the opportunity to capture a much greater share of the private dining market, which typically builds over the first few years of a Double Eagle opening.

We experienced this dynamic at Double Eagle before in the DSW market, where we closed our original Dallas location, opened uptown and then Plano, which similarly had a temporary comp impact on that town, despite growing our share of fine dining locations in the surrounding area. We are now growing annual revenues by close to 300% in the Dallas and Plano markets compared to the original restaurant with both of these new restaurants performing well and comp positive year to date in 2018. Del Frisco's comparable restaurant sales were down only 0.9% and flattish on a two-year basis, the brand's best result for all of 2018. We're seeing initial signs of the turnaround starting to take effect with comparable sales flattish since the implementation of our new strategy in Q4 of 2017, a more than a 250 basis points improvement compared to the period from Q1 2015 to Q3 2017. Encouragingly, Q4 private dining sales of the Double Eagle and the Grille rose 8.9% and 13.8% on a comparable basis respectively which in our estimation reflected the strength of the business consumer despite volatile capital markets during the fourth quarter, coupled with effective marketing of our improved banquet menu offerings and our focus on flawless execution.

We are delighted with the results at Barcelona and bartaco which posted our best comparable sales results at 1.9% and 1.6% respectively and are indicative of their smooth integration to DFRG. Notably, bartaco's Q4 comparable sales were up 7.8% in the roughly two months after lapping the 2017 incident at Port Chester, which was a significant drag on sales in the preceding 12 months. More importantly, the momentum from December has continued into the first quarter, and this reflected across all four brands. Comparable sales of the Double Eagle are only slightly negative and would be flattish, excluding the continued sales transfer from our Comp Boston Seaport location to our new Boston Back Bay restaurant. Traffic count has picked up compared to Q4 and is in line with comparable sales for the quarter. Comparable sales at Del Frisco's are flattish. Recall from our Q3 earnings call that we reported significant churn in our guest base as we strategically target "Experienced Spenders" and "Social Scenesters" and not on our value focused guests.

We expect the largely offsetting significant increases in check and decreases in traffic to moderate over time as these strategic changes take hold and we are starting to see evidence that is happening with the sequential improvement in traffic from Q3 to Q4 of 2018 and a further sequential improvement in the quarter to date. Private dining sales at both the Double Eagle and Grille remain strong, growing mid to high single digits, despite lapping formidable comparison at the Grille from prior year. And lastly, Barcelona and bartaco continued to perform very well and are off to a strong start in 2019, with sales tracking positive in the low to mid single digits.

The fourth quarter was a very busy period for new openings, as we opened a total of five restaurants. Specifically, we opened a Double Eagle in San Diego, California, two Del Frisco's Grille in Philadelphia, Pennsylvania and Fort Lauderdale respectively and two bartacos in Fort Point, Massachusetts, and Dallas, Texas respectively. We have also opened three new restaurants already in Q1 of 2019, a Double Eagle at Century City, a Barcelona in Charlotte, and a bartaco in Madison, Wisconsin.

You will recall in 2018, we opened a record nine restaurants consisting of three Double Eagles, three Del Frisco's, Grille and post acquisition, three bartacos. There were also an additional three restaurant openings prior to the acquisition, consisting of one Barcelona and two bartacos. Notably, eight of our 2018 opening took place in the second half of the year, including five in Q4 compared to one in the second half of 2017 with none in Q4. It typically takes at least 6 months for new restaurants to achieve EBITDA margins at similar levels to more mature restaurants in sales can take 18 months to 36 months to reach maturity which is why we set third year return on invested capital targets for new restaurants.

Overall, new restaurant EBITDA margins were 290-basis point drag on total margins in Q4 2018 compared to EBITDA margin at restaurants that were included in our comp store sales group. By bringing and using the same methodology, we estimate a 460-basis point impact to the Double Eagle, a 50-basis point impact to Barcelona, a 400-basis point impact to bartaco and a 120-basis point impact to the Grille restaurant level EBITDA margins from new restaurants in Q4. Also, we do not seek to generate significant upfront buzz around openings in an effort to generate record sales in their early weeks and months. In fact, we actually limit the number of reservations we take early on, open it with limited day parts and rather employ a soft opening strategy. This enables our teams to better acclimate to their new roles and deliver the high standards of service and attention to detail that differentiates our brands and fosters the building of long-term relationship with our guests.

Still, on a blended basis, our 2018 class of openings are hitting their initial sales and margins and we anticipate that they will similarly reach their three-year in long-term targets, contributing meaningful to our adjusted EBITDA growth over time. Recall that all restaurants are approved based on achieving a minimum of 35% to 40% return on invested capital after tenant allowances and excluding pre-opening costs in their third year of operation.

Turning now to the integration process. We are on or ahead of schedule and on track to complete it midway through this year as planned. You will recall that all four of our Brand Presidents are now working out of our Irving, Texas Restaurant Support Center, as well as all key members of their dedicated brand teams. They operate autonomously, but because they are part of a discipline, larger organization, they can learn from each other and share experience and knowhow. Across all four of our brands, we seek to create an environment where our guests can celebrate life through cuisine that is bold and innovative, award winning wine list, handcrafted specialty cocktails and superior hospitality with each dining occasion.

We are also making headway with our systems integration. At the end of this month, we expect the entire DFRG to go live on our new HR system workday, while Barcelona and bartaco are expected to go live on our accounting system shortly thereafter. Our Double Eagle and Grille brands already transitioned to the new accounting system at the start of 2019. Again, this is at the early end of the 12 months to 18 months time-frame we laid out when we first announced the transaction.

You may also remember that through our acquisition of Barcelona and bartaco, we projected cost-saving opportunities in G&A and purchasing across all four brand portfolios, because of the greater scale, combined knowhow and capabilities for best-in-class supply chain. These savings were first projected between $3 million and $5 million and then we expressed the belief that they are likely to be at the high end of this range with the next significant run rate savings beginning in the second half of 2019.

We are now pleased to be raising our expectations even higher with the full value of the integration benefits projected at $10 million to be fully realized by 2020 or 2021. We anticipate just over half of these savings to be G&A related. Some of these savings have started to be realized during like 2018 with a number of people rolling off their support contracts toward the end of the year, while other G&A savings will only start to be realized in the second half of 2019 as integration is completed.

The balance of the integration benefits are anticipated through purchasing savings, new labor management systems and other operating expense efficiencies. We intend to use the benefits of these cost reductions to offset anticipated cost inflation.

In the terms of new development in 2019, our three growth brands, Double Eagle, Barcelona and bartaco have generated a strong and consistent unit level performance across a variety of markets and geographies forming the foundation for a national growth story. There are a total of eight openings planned for this year, of which three have already been opened to date. Note this is a moderation from our original plans as we look to both reduce CapEx in the near term and ensure that we are set up for every opening for success with best-in-class management teams, training and support. Last month, we opened a Double Eagle in Century City, California. The Double Eagle in Santa Clara, California, that was originally planned to open this year, has been pushed to early 2020 due to delay in the mall development. It will then be followed by the Double Eagle in Pittsburgh, Pennsylvania, that we expect will similarly open next year.

In late January, Barcelona opened in Charlotte, North Carolina, which was a brand strongest opening in four years, and this opening will be followed by restaurant openings in Raleigh, North Carolina in Q2, and Dallas, Texas in Q4 of this year. We also have a lease signed for Barcelona opening in 2020 in Miami, Florida, and are building the pipeline from one to two further 2020 openings. Bartaco opened in Madison, Wisconsin, in February, and this will be followed by planned new restaurant openings at King of Prussia, Pennsylvania in late Q1, Deerfield, Illinois in Q2, and Aventura, Florida in Q4.

In 2020, we have leases signed for openings in Arlington, Virginia; Miami, Florida; and Denver, Colorado. We're also building the pipeline for one to two further 2020 openings. As a reminder, there are no Grille openings planned for either 2019 or 2020 as we seek to optimize our current portfolio, and absorb the learnings from a market research conducted in 2017.

We have been pleased with the start that two of our newest Grille's have made, which opened in Q4 and expect the restaurants to hit their third year sales target at the end of 2020. Notably, our restaurant in Fort Lauderdale has quickly become the second highest revenue generating Grille after our New York City location.

As part of our asset portfolio optimization strategy, we also closed a number of restaurants last year, three Grilles, two bartacos and more recently the Double Eagle in Chicago in January. We have one additional closure under consideration, but beyond that, no other restaurant closures are currently contemplated. These steps are necessary to optimize our portfolio, ensure high returns and solidify our platform for future growth. As you'll notice, our CapEx guidance for this year of $25 million to $35 million reflects a significant markdown from our most recent expectations of $50 million to $60 million, and following significant capital investment in the second half of 2018 and the first half of 2019, we expect to generate free cash flow in Q4 2019 as our new restaurants start to contribute meaningfully toward our EBITDA.

Looking ahead, we are now furnishing guidance through the end of 2023. Last year, we had issued guidance through the end of 2021, but believe this longer term view of the business is necessary, giving some of the changes that we have since made to the timing of development among other things. While this new outlook still sets a high bar, it also gives us greater near-term flexibility in positioning ourselves to reach those goals. Specifically, we are now targeting generation on an annual basis by the end of 2023 of at least $800 million in consolidated revenues and $130 million in adjusted EBITDA. Getting there is based upon the following assumptions. Consolidated revenue growth of at least 10%m comparable restaurant sales growth of 0% to 2%, new restaurant opening growth of 10% to 12% annually, maintaining strong restaurant level EBITDA margins, general administration cost leverage and adjusted EBITDA growth of at least 15%.

So as you can see, we have a lot on our agenda that we intend to accomplish and complete this year along with a roadmap for sustainable long-term growth. Our confidence in being able to reach these milestones is buoyed by our operation-focused culture, the strength of our field-based teams and the high quality of our restaurant support center team where we have made significant investments in the past 2 years. Our passionate teams are dedicated to doing right and exceeding the expectation of our guests and shareholders.

I will now turn the call back to Neil for a more comprehensive financial review.

Neil Thomson -- Chief Financial Officer

Thank you, Norman. Let's begin with a discussion of the 13-week fourth quarter ended December 25, 2018, for continuing operations. For comparison purposes, I will use the recast fourth quarter 2017, the 13-week period ending on December the 26th 2017, contained in the back of our earnings press release. The earnings press release also contains the longest 16-week quarter as we had reported at last year. Note that with the completion of our sale of Sullivan's on September the 21st 2018, operating results for Sullivan's and related impairments and loss on sale are included in discontinued operations for all periods presented and we will therefore not discuss the brand in any detail.

Q4 consolidated revenues for the continuing business consisting of Del Frisco's Double Eagle, Del Frisco's Grille, Barcelona and bartaco, as if they had all been part of our company in the year-ago period as well, increased by 7.9% to $123.8 million from $114.7 million. This overall growth was driven by 10.7% growth at Double Eagle, 9.1% growth at Barcelona, and 13.4% at bartaco while growth of the Grille was flat.

There was an increase of 61 net operating weeks with new openings more than offsetting restaurant closures. Total comparable restaurant sales increased 0.1% consisting of a 3.1% increase in average check, partially offset by a 3% decrease in customer accounts. By brands, comp sales were minus 0.1% at Double Eagle, comprised of a 2.6% decrease in traffic and 2.5% increase in average check.

There were 11 Double Eagle locations in the comp base out of a total of 16 restaurants at quarter end. Chicago, which we announced is closing in our Q3 earnings release, was excluded along with a three 2018 openings and a 2017 opening at Plano, Texas enters the comp group in Q1 of 2019. Note the sales transfer from our Boston Seaport restaurant to our Boston Back Bay restaurant has an estimated impact of 130 basis points on traffic.

Comp sales were minus 0.9% at Del Frisco's Grille, comprised of a 7.6% decrease in traffic and a 6.7% increase in average check. This continues to reflect the strategic changes we have made to the brand and our changing consumer base. However, note that our traffic counts are based on entree counts as is typical in the high end and polished casual sectors, but do not therefore take full account for the growth in our bar sales, which were up 3% year-over-year in Q4 and also impacted by our private dining sales mix which increased to 8.9% in Q4. There were 20 Del Frisco's Grille locations in the comp base at a total of 24 restaurants at quarter-end and three 2018 openings are excluded and that 2017 opening at Brookfield Place in New York enters the comp group in Q1 of 2019.

Comp sales were plus 1.9% at Barcelona, comprised of a 1.1% increase in traffic and 0.8% in average check. There were 13 Barcelona locations in the comp base, plus the (inaudible) out of a total of 15 restaurants at quarter-end. We exclude our 2018 opening in Denver, Colorado, and our 2017 opening at Passyunk in Philadelphia enter the comp group in Q2 2019.

Finally, comp sales of plus 1.6% at bartaco comprise of a 0.1% decrease in traffic and 1.7% increase in average check. For the nine weeks after rolling out the late October 2017 instance at Port Chester, comp sales were up 7.8%. There were 10 bartaco locations in the comp base, out of a total of 18 restaurants at quarter-end. The five 2018 openings are excluded along with our restaurant at West Midtown in Atlanta, where there is significant construction work in the immediate vicinity impacting the restaurants. Our 2017 openings at Chapel Hill, North Carolina and Denver, Colorado will both enter the comp group in Q2 of 2019.

We had an accounting adjustment to our reported revenue from our January the 3rd press release. During the course of our year-end procedures, we revised our estimates to gift card breakage, to recognize breakage over a five-year period compared to our previous three-year period. The effect was to reduce our GAAP reported revenue and net loss for continuing operations by $0.7 million, related to revenue that had been recognized too early, mainly in previous accounting periods. This is adjusted or in our adjusted EBITDA reconciliation, with our Q4 restaurant level EBITDA was also lowered by 50 basis points as a result. We expect that to be an immaterial impact to future quarterly revenue reporting as a result of this change.

Turning to our cost line items. Total cost of sales as a percentage of revenues increased by 20 basis points to 27.8% from 27.6% in the year-ago period. Most notable here was the 70 basis points uptick of the Grille, principally related to a continued mix shift to states, which now represents 17.7% of our sales mix compared to 14.2% before we launched our new menu in Q4 2017. (inaudible) 2% pricing in early Q1 2019 and we will continue to monitor opportunities to take pricing to offset cost inflation and adverse mix shifts.

Restaurant operating expenses as a percentage of revenues increased by 410 basis points to 49.5% from 45.4% in the year-ago period due to higher labor, operating expenses, and occupancy costs. Most notable here was the margin erosion at Double Eagle, bartaco and Del Frisco's Grille attributed to inefficiencies caused by their respective new restaurant openings.

As Norman noted earlier, eight of our 2018 openings took place in the second half of the year compared to just one in 2017, a new restaurant margin inefficiencies resulted in an estimated 460 basis points impact on the Double Eagle, 400 basis points at bartaco, and 120 basis points at the Grille. Overall new restaurants had a 290 basis points drag on total restaurant level EBITDA.

There are also two accounting impacts to restaurant operating expenses that are noteworthy. Firstly, with the acquisition of Barcelona and bartaco, the straight line rent accounting start point for existing leases changes to the date of acquisition from the lease start date. Although there is no change to the lease cost that we recognized over duration of the lease, the impact of this change is a higher non-cash straight line rent adjustments in the short term.

The impact in Q4 was to increase occupancy cost by 110 basis points at Barcelona, and 120 basis points at bartaco, which had an overall impact of 30 basis points on DFRG. On an ongoing basis, the impact of this change will be to increase 2019 occupancy costs by 60 basis points at bartaco and 50 basis points at Barcelona with an overall impact to DFRG of 20 basis points.

Secondly, in Q4 of 2017, Barteca management recognized $0.5 million of insurance proceeds as a reduction in operating expenses related to the October 2017 incident at Port Chester bartaco. This had the effect of increasing bartaco restaurant level EBITDA by 330 basis points and DFRG restaurant level EBITDA by 40 basis points in Q4 of 2017.

The insurance settlement process in this incident is ongoing, but no moneys were received in Q4 2018, so no income can be recognized. Now, for future accounting periods, that when the final insurance settlement is received, this will not be recognized as reduction to operating expenses, but as a separate insurance settlement line below other operating activity on our consolidated statements of operations in line with US GAAP and company accounting policy. This will also be excluded from restaurant level EBITDA. Marketing and advertising expenses held steady as a percentage of revenues at 2.5%, and for all the reasons just stated, restaurant level EBITDA decreased by $3.3 million to $24.9 million from $28.2 million in Q4, while the margin decreased 440 basis points to 20.1% versus 24.5% in the prior year.

Pre-opening expenses increased to $3.2 million from $0.3 million in the year-ago 13-week recasted period, reflecting the development of one Double Eagle, two Grilles and two bartaco restaurants opened in Q4 along with a Double Eagle, Barcelona and bartaco that already opened in 2019. Recall that pre-opening costs include non-cash straight line rent, which is incurred during construction and typically precedes a restaurant opening by four months to six months.

General and administrative expenses reduced to $11.8 million from $12 million in the 13-week recasted year-ago period and as a percentage of revenues decreased 90 basis points to 9.6% versus 10.5% in the year-ago period. The lower costs were due to lower bonus payouts in 2018 and G&A synergies, as we are already seeing benefits from the acquisition. Although, we look for greater G&A savings to be realized beginning in the second half of this year, when the transition of back office systems and support is complete.

We had a number of expenditures in Q4 that were significant that we consider non-recurring and that we have adjusted them out for comparison purposes. Consulting project cost totaled $4.8 million and this was principally related to the rollout of our new accounting HR systems and integration support. Lease termination and closing costs were $2.2 million. Reorganization severance was $1.4 million, primarily related to post-acquisition restructuring, discontinued operation cost was $0.8 million, a change in estimate for gift card breakage was $0.7 million, non-recurring legal expenses were $0.5 million and acquisition costs and donations were each $0.2 million.

Interest expense was $7 million, which reflected an effective interest rate of 9.3% excluding capitalized interest and it is based upon the term loan interest rates of LIBOR plus 600 basis points along with the amortization of debt syndication costs across the life of the loan. $200 million of this term loan is currently hedged with a cap of 3% LIBOR for four years. Also included here are interest costs related to our bill-to-suit lease accounting. GAAP net loss was $7.3 million or $0.22 per diluted share. This compared to the prior year GAAP net loss of $2.7 million or $0.13 per share. Excluding one-time items, adjusted net loss was $1.5 million or $0.04 per share compared to prior year adjusted net income of $4.8 million or $0.24 per share. Note that our diluted share count was 33.3 million in Q4 compared to 20.4 million in Q4 of 2017.

Now let's turn to our guidance for fiscal year 2019, which is a 53-week period that ends on December 31st 2019. We project total comparable restaurant sales 0% to plus 1.5%, seven to eight restaurant openings consisting of one Double Eagle, two to three Barcelona wine bars, and three to four bartaco restaurants.

To date, we have opened a Double Eagle in Century City, California; a Barcelona Wine Bar in Charlotte, North Carolina; and a bartaco in Madison, Wisconsin. You will recall that in November we had guided to 11 to 13 restaurants. However, we have since experienced some constructions delays, and we've also pushed some openings back into 2020, which of course will also result in lower net CapEx. With eight planned openings, this now brings us in line with our long-term disciplined growth goal of 10% to 12% annual new restaurant growth. Restaurant level EBITDA of 20% to 22% of consolidated revenues, we're anticipating the current relatively benign commodity market continue -- to continue with only modest inflation.

Note that with the acquisition of Barcelona and bartaco, we are less exposed to swings in beef commodity prices, with beef purchase now reduced to approximately 23% of our overall basket. General administrative costs at approximately $53 million to $55 million, which excludes items we consider non-recurring in nature. The majority of the increase from 2018 to 2019 reflects planned bonus payouts at 100% compared to lower payouts in 2018 and investments to support the continued restaurant growth. This is partially offset by G&A synergies, then note we will only see a full year benefit of G&A synergies in 2020.

Pre-opening expenses of $5 million to $7 million, net capital expenditures after tenant allowances of $25 million to $35 million, this is down from our original expectations of $50 million to $60 million, and adjusted EBITDA of $58 million to $66 million. We estimate that the extra week in the fiscal year will contribute approximately $1.8 million to our adjusted EBITDA. And finally, we are targeting net debt to adjusted EBITDA to just to around 3x by the end of fiscal year '21 and 2x by the end of fiscal year 2023, as we anticipate strong EBITDA growth from bartaco, the Double Eagle and Barcelona.

Now I would like to hand back over to Norman for some closing comments.

Norman J. Abdallah -- Chief Executive Officer

Thank you, Neil. 2019 is poised to be a great year at DFRG. We have positioned ourselves to drive sustained growth with a clear plan and vision in place for the business. We are very encouraged by our 2018 class, which is hitting it's stride as these restaurant gain efficiencies. Moreover, we believe these restaurants on a blended basis should deliver at or above their expected return on investment levels. We have also strengthened our portfolio through some necessary closures of underperforming assets last year with a Chicago Double Eagle in January.

We have a great development pipeline of eight planned openings this year. While we have taken our CapEx range down in 2019 relative to our original plans, growth CapEx still amounts over 85% of our total budget and we're in good shape to manage our liquidity and generate free cash flow starting in the fourth quarter of this year.

As I said earlier, our comp sales trends today are encouraging and we are particularly excited by the performance of our Barcelona and bartaco brands and by what a growing private dining business can do for the Double Eagle and Del Frisco's Grille and bring in more guests to our restaurants, including those that may have never dined with us in the past.

But more importantly than any single initiative, we are continuously seeking to elevate the guest experience through innovation and excellence, while increasing our guest engagement through the impact of marketing, enhance consumers insights. Every interaction creates an opportunity that feeds far exceeds expectations daily so that we can show how much we care. And through new marketing leadership, we intend to enhance our capabilities by leveraging loyalty, CRM and guest segmentation. We're already starting to see sales being generated from the use of improved customer data analytics and new marketing tactics. We're also looking forward to the launch of a new loyalty program in Q4 this year having recently kicked off the project with a leading third-party loyalty consultant with deep experience in the luxury and experiential dining space. Our integration is progressing well and should wrap up in the next few months. We're also very pleased to have identified greater savings than what we had first laid out, which can be realized. Above all, our brand teams are eager to deliver against our long-term targets, and by doing so, we believe we will be positioned to create significant value for our shareholders.

And as Neil said at the beginning, we won't be commenting on the strategic alternative process until complete. Rest assured, the management team and the Board are laser focused on maximizing shareholder value and working very hard on the strategic review process.

Thank you very much for your time and for listening to us this morning. Now I will turn the call back over to the operator who will open the lines for questions.

Questions and Answers:

Operator

Thank you. (Operator Instructions) And we will take our first question from Nicole Miller with Piper Jaffray. Please go ahead.

Nicole Miller -- Piper Jaffray -- Analyst

Good morning and thank you for the update. I have three questions, I thought I'd pose them now, if that's OK with you in essence of time.

Norman J. Abdallah -- Chief Executive Officer

Sure. Go ahead.

Nicole Miller -- Piper Jaffray -- Analyst

So -- the first question is you talk about being at the higher end of the $5 million savings and the delta had to do, I believe, you said with purchasing and labor et cetera. Maybe if you could just give us some more concrete examples so we could understand that.

The second question is when you talk about 2 times leverage at the end of fiscal '23 or any of the numbers you gave in between, is that at the current terms of debt meaning does that contemplate any renegotiation of those terms?

And then the final question, in your words where you spoke to me earlier today, you said, there is a lot that was going on. So it'd be great to hear about how your teams are doing, what are they collaborating on, where are they challenging and where are they excelling? Thank you so much.

Norman J. Abdallah -- Chief Executive Officer

You bet. I'll take the first question and Neil can add onto it. So, on the purchasing synergies again with the size of the overall Group, that helps in commodities. We are finalizing the process of the negotiations with our broad line distributor, which we will see significant savings in the case (inaudible). And then as you look at individual products and that also goes against all contracts that we have on a national level that are not food related. And again, when we started DFRG -- or I started DFRG about two-and-a-half years ago, we were very focused on high quality, but working with our vendors, we are able to get products that were adding greater quality with a cheaper cost. I'll give a few examples. So in the bartaco brand with tuna, we're saving $5 a pound using a better quality tuna that we use in the Double Eagle and the Grille, because the trimmings that come off of the tuna. We see the same impact coming from place and then putting both brands on a national level and produce with our produce provider where we can go directly to the fields and get the produce. That's where we're seeing synergies as well.

On the labor side, the implementation of HotSchedules, we will see the same benefits that we have seen in the Double Eagle and the Grille and previous management in Barcelona and bartaco, we're already looking at labor savings technology to help them. They just use the product that we had because they weren't able to get customization. But because of our size and a 25-year relationship, we are able to rewrite in code to fit and be able to fit the brand. So that's set a very high level, and as Neil said, (technical difficulty) savings that we're able to bring that was greater than what we thought at the beginning.

Neil Thomson -- Chief Financial Officer

Yes. And just to be clear, Nicole, we're now estimating total synergy savings of close to $10 million, and not the original $5 million. So about just over $5 million of that $10 million would actually be coming from G&A and you've seen announcements like the departure of Jeff Carcara, that's obviously a significant G&A saving. That's not a position that we are replacing. So it's those types of savings as we bring the business together and don't need all the headcount that as the two combined businesses, that adds up to that $5 million plus number and then the balance is through the purchasing savings, the labor savings, and some of the other operating efficiencies that we'll get as well.

Norman J. Abdallah -- Chief Executive Officer

Then maybe I'll take a second question, Nicole, that was on the leverage getting down to 2x by 2023. Yes, that is based on the guidance numbers that we've shared and our existing debt structure. So no plan changes to refinance that debt that go into that calculation.

And then the final question was on (multiple speakers). Yes. I'll take that Nicole. So we do have terrible things going on. But as I talked about earlier, the back of the office systems that we used across our brands, we're about six months early on that and we've already transitioned two brands onto that and the other two brands will transition shortly. We have also on April 1st, we will transfer all of our benefits -- Barcelona and bartaco will be on those benefits by April 1st. So a lot of the work has been done on the pre-empt. The last three to five months completely rolling out the ERP system, will be something that we'll do anytime rolling an ERP system, you look at risk or delay, but we feel very good with it and we've used a third-party consultant from day one that will continue to use as that rolled out, really on the operating end across the brands, there is no effect now that we have the full teams built, they are in the RSE (ph), and and we can see that from the comp store sales and the operating margins that those two brands continue to be consistent, pre-acquisition or better pre-acquisition as well. So that's where we feel good. The leadership team with Mia coming on as our CMO and her expertise in these type of brands, we're seeing a big improvement on comp store sales as well. So we feel very good about the work that's being done because of what's already been done on the back half of 2018, rolling in on to the first quarter of 2019. Neil, do you have anything else to add on that?

Neil Thomson -- Chief Financial Officer

No, I think, just maybe adding to this slightly, we really are operating as one company now. We had annual operations conference recently. We had representation from all four brands there. So, we had a phenomenal conference, we really are operating in full as an integrated company. It's just the HR and the accounting systems that we're waiting on that, that will get completed during Q2 to fully complete the integration process.

Norman J. Abdallah -- Chief Executive Officer

And processes -- just one more thing and think about development. We have implemented our development in real estate and construction process into the brands and we're already seeing that go very smoothly. So that's where we look at the disciplined growth and being able to execute against that plan and be able to truly measure return on invested capital for both of the emerging brands that we've brought in, bartaco and Barcelona.

Nicole Miller -- Piper Jaffray -- Analyst

Thanks again.

Norman J. Abdallah -- Chief Executive Officer

You bet. Thanks for the call.

Operator

We will take our next question from Will Slabaugh with Stephens.

Norman J. Abdallah -- Chief Executive Officer

Good morning, Will.

Will Slabaugh -- Stephens Inc. -- Analyst

Good morning. I had a question about the guidance for fiscal '19 and particularly around the margins. You mentioned 20% to 22% at the restaurant level. It's a fairly wide range, but just curious what the primary drivers are that could take you to the lower or higher end of that outside of same-store sales growth?

Norman J. Abdallah -- Chief Executive Officer

Yeah, hi, Will. It is a broad range. The main reason is we have a significant number of new restaurants, as we talked about on the call coming in. So the lower end risk would obviously be that those restaurants don't pick up their efficiencies where obviously that the higher end would be those restaurants performing to our expectations and getting to their efficiency levels. We mentioned on the call it takes typically about at least six months for a new restaurant to get to a mature level of restaurant margins. And if we achieve that, we would be sort of around the midpoint of that range, if we can get that quickly would be higher. And if it takes us longer, we'd be lower. And we had about 12 new restaurants come in last year on the basis of, I guess, 60 -- just over 60 restaurants. So there's about a 20% increase in our restaurant base, so that new tranche of restaurants coming in and is actually a pretty significant impact on our margin performance.

Will Slabaugh -- Stephens Inc. -- Analyst

Understood. And regarding pricing, you said, you took I believe 2% pricing at the Double Eagle in early 2019. Can you talk about pricing plan across all of your brands for the year?

Norman J. Abdallah -- Chief Executive Officer

Just to clarify, where we took 2% pricing in the Grille in early January, we also took about a 2% price rise in the Double Eagle in early Q4 of 2018. And those are the two most recent price rises we've taken, for Barcelona and bartaco, there are no plans price increases, both brands are performing extremely well, had a history of not really taking price rises, offering great value to guests and really driving traffic and sales through that approach. So we currently have no plans to take any pricing in Barcelona or bartaco, and I think we'll continue to monitor the situation in the Grille and the Double Eagle as we go through the course of the year, obviously, with no development coming in the Grille, one of our focuses is to try and get the margins up in the Grille. And we need to make sure that's some of the things that we've seen, like the mix shift hurting our margins is offset by either operational improvements or by pricing.

Neil Thomson -- Chief Financial Officer

And one other note, Will, with the Grille, we talked about a 500 basis points improvement of our steak category year one, and we now are seeing another 500 basis points improvement as we have the Heritage Del Frisco's side. So the majority of the first price increase went to the steak section and we have flexibility to even take more price on that because different from the Double Eagle, it's the same exact steak, but we have a side that automatically goes with a steak on the grill. So we do have flexibility in that concept around the steak program that we've put in.

Will Slabaugh -- Stephens Inc. -- Analyst

Got it, thanks for that. And more quick one about -- go just around cost of sale and how we think about that trending to the year, it seems like there are a number of offset here with you guys getting more efficient around purchasing at the same time, we've been hearing from some of your peers that somewhat the inflation starting to creep back in, and I realize, beef mentioned it's only 23% of your basket now. But curious on your outlook for beef and outlook versus your commodity basket in general for the year.

Neil Thomson -- Chief Financial Officer

Sure. So, I mean, our outlook is obviously there's some pushes and pulls in the basket. Overall we're anticipating sort the modest inflation, I would say, low single-digits, at worst, getting toward mid single-digits. I think on the beef side specifically that the market remains strong, supply levels are high, the percentage grading as prime has come down a little bit from where it was in Q4, but it's still at historically very high levels, and the forecast is for that to continue.

So -- and we see maybe a modest inflation on our beef costs. We did have a favorable lock-in that we did for the second half of 2014 on our tenderloins that worked well for us. So let's say we have some pushes and pulls which we see for example, Alaskan king crab is up significantly year-over-year, but we're seeing savings in areas like tuna and shrimp. So we're managing the basket overall, and our anticipation is there overall would be a modest inflation in the low single-digits.

Will Slabaugh -- Stephens Inc. -- Analyst

Got it. Thanks, guys.

Neil Thomson -- Chief Financial Officer

You bet. Thanks Will.

Operator

We will take our next question from Brian Vaccaro with Raymond James.

Norman J. Abdallah -- Chief Executive Officer

Good morning, Brian.

Brian Vaccaro -- Raymond James -- Analyst

Thank you, and good morning. Just a couple of topics, if I could. One clarification, Neil, can you remind us when did that tenderloin contract come up or mature?

Neil Thomson -- Chief Financial Officer

It matures round about the end of 2018. So we're now buying week to week on the wire.

Brian Vaccaro -- Raymond James -- Analyst

Okay, great. So my question, I guess on to start on the quarter to date comments and maybe it's the Double Eagle, slightly negative quarter to date understanding the Boston cannibalization. But you've lapped in a Q1 '18 that has some pretty significant weather and other events. And we're just curious if you saw weather as a headwind or other event shifts that are worth calling out in the quarter-to-date?

Norman J. Abdallah -- Chief Executive Officer

No. So there's two things. The weather -- we don't see the weather as a headwind and with even being in the single-digits, we have some events that are shifting around in Q1, some of them into Q2. And we have two big events that our every other year, every third year and we -- those events come on this year as well. So we feel good about that coming into the system.

The one shift in holiday is this year, we'll pick up to New Year's Eve and this year as well, which is a big piece of the Double Eagle brand.

Brian Vaccaro -- Raymond James -- Analyst

Yes. Yes. Understood, OK. And on bartaco and Barcelona, you mentioned uploading these singles, are they each at that range? Or is the outsized sort of comp recovery at bartaco continuing into the quarter-to-date as you lapped the event up in Port Chester?

Norman J. Abdallah -- Chief Executive Officer

Yes, that's continuing, Brian. That will continue, we expect all the way through to October, roughly a 300-basis point benefits of the brands, to the bartaco comp sales from just purchased. But we would still be up in the low to single -- to mid-single digits even without the bartaco's. The bartaco is a little bit ahead of the Barcelona courses today. Because of that 300 basis point benefit of the both brands, as we said, very healthy, we're very happy with how they're doing tracking that low-to-mid single digits.

Brian Vaccaro -- Raymond James -- Analyst

Okay, that's helpful. Shifting gears to the new units at the Double Eagle. Obviously, there's some construction issues in Atlanta, which we've seen. But could you also touch on San Diego and obviously still early, but what you're seeing in the recently opened Century City location?

Norman J. Abdallah -- Chief Executive Officer

Sure. So Century City and again, we limit reservations will really come out. Every night, Century City has hit their reservation target, which is good. And in that location and that's up reservations only, in that location, we've seen more walk-in traffic than we have in any other Double Eagle to get the location of it as well and the champagne lounge called the Edith (ph) which is a separate business for us, we -- again, we're very slow on marketing. We're just now turning on the PR (inaudible) for the Edith, and then private dining, we have six or five private dining rooms in Century City and again, we don't turn on private dining until the third month.

San Diego is right on target for third year return on invested capital and we're seeing that Plano start to pick up as well even when the construction is going on. So as we said on the call, our 2018 basket is right on target.

Brian Vaccaro -- Raymond James -- Analyst

Okay, and then two quick ones on the guidance, if I could. Just trying to reconcile sort of the '19 sales guidance and really what it implies in terms of the big sales performance, but it tried backing into it from your adjusted EBITDA and store margin guidance, it would seem to suggest somewhere in the $525 million, maybe $550 million range. Neil,is that a good ballpark? Or would be willing to provide a tighter range on that?

Neil Thomson -- Chief Financial Officer

Yes. That's a good ballpark. I think, given the range, we've got a 0 to plus 1.5, that probably covers the lowest sort of the higher pieces of that range.

Brian Vaccaro -- Raymond James -- Analyst

Okay. And then on the cash flow and balance sheet outlook, where do you expect your balance sheet debt or leverage ratio to settle out at the end of '19 And can you also remind us what the expected TI contributions are reflected in that net CapEx forecast? Thank you.

Neil Thomson -- Chief Financial Officer

Sure. So we're anticipating that the full year of 2019 to be roughly flat on free cash flow with the cash flow going out the door during the first quarter, obviously we had a peak of our CapEx spend happening in the first half of the year. We already mentioned we've got three restaurants open to date. And then as we mentioned, of course, starting to generate free cash flow in Q4 and obviously the change in our CapEx forecast is a probably the most significant difference to what we have -- what you may have modeled prior.

And then in terms of our leverage ratio, we're probably going to be in the range of 4.2 to 4.4 by the end of this year. Again, depending on whether we are at the higher or the lower end of the performance guidance ranges that we've shared. In terms of our total debt, as I said, it will be relatively flat year-over-year. So if it's sort of take the Q4 2018 numbers, that's kind of where we expect to be at the end of 2019 as well.

Brian Vaccaro -- Raymond James -- Analyst

Thank you.

Operator

And we will take our next question from John Ivankoe with JP Morgan.

Norman J. Abdallah -- Chief Executive Officer

Good morning, John. (multiple speakers) Good.

John Ivankoe -- JP Morgan -- Analyst

Thank you. Thank you very much. Hopefully, you like my question. So just thinking about and obviously covering this industry for a while, think bigger companies buy smaller companies, especially those that have a very specific culture that are entrepreneurially driven, assimilation to a bigger company you know can sometimes dilute what makes those concepts special. So I was hoping that we could take maybe a minute and just talk about what you're doing with these concepts to kind of get the best out of DFRG while still maintaining all the best that they brought to the table. In other words, why you bought the business, what it was. And if you talk about that in the context of what sounds like some top-down synergy numbers and obviously the increase in the synergy numbers, that maybe you're getting more profitability out of these concepts in the near-term than maybe we thought a month ago. You know, obviously synergies are a good thing, but when those synergies can go too far, we begin to see too much commonality among the brands that would otherwise be distinct and different.

Norman J. Abdallah -- Chief Executive Officer

Yes. So I'll start with a question and Neil can add in. So in bigger companies, yes, there have been some issues integrating smaller companies where I think we have the advantage -- again, we're seeing it in comp store sales and EBITDA margins stay in the same or improving is the way we do it. So we put silos over each brand, there are no sharing of recipes to each brand. And then we have that Brand President in place.

I'll give you an example is, the Barcelona Wine Bar, we have kept the process that they have in place on food and development and 60% of their menu being driven by the executive chefs every day. And that's something where we are not going to touch, we'll continue that. And there's a lot of other things in Barcelona that we'll do. The only thing different that we're doing on bartaco is not looking at a, four to six every year. We're looking at the long term vision and making sure that we have systems and processes. And it really goes around the disciplined growth and menu development as well. So -- and then your other point on synergies, again, just like we did in the Del Frisco's and the Grille when I came in, we will leave the restaurants alone, all those synergies will be back in synergies that won't affect the guest experience or the quality of the food or the menus at all. So that's where we feel good about protecting the brand. And really leaving them alone and operating. And that was part of our strategic process review, the brands and the company had to be stand-alone, because we wanted to make sure that we put the four walls around it.

Neil Thomson -- Chief Financial Officer

Yes. I'll give you another example as well on the Barcelona brand. So Norman mentioned earlier that there's some purchasing savings by using a broad liner. We're looking more that on the bartaco side, than we are on the Barcelona side. Because the Barcelona brand, brew a lot of local farm produce, we give a lot of license to the chef to buy locally. It doesn't lend itself as well to the broad liner construct. If we came and put the broad liner construct in place of Barcelona, we take away some of the ability of the chef to really sort of localize and vary the menu, so we're not doing that. Our purchasing savings for Barcelona then it come through other areas like chemicals or frying oil or small vessels, where it really doesn't matter whether we've product A versus product B. But we want to keep that sort of flexibility, that shift driven element to the Barcelona brand.

So where we -- where it makes sense for us to come in and leverage the size of DFRG, without impacting the brand we're doing that, but we're leading other pieces of the brand and such which are unique and we think critical to the success.

John Ivankoe -- JP Morgan -- Analyst

Thanks, (inaudible) looking for it, very helpful.

Operator

And there are no additional phone questions at this time. I would like to turn the call back to our speakers for any additional or closing remarks.

Norman J. Abdallah -- Chief Executive Officer

So thank you, everybody, for your time today. I think in our prepared remarks, Neil and I were a little bit flat because we are both sick. We are trying to get through our prepared remarks. So again, thank you for your time. And we continue to look at the strategic alternative process to maximize shareholder value from the Board and the management team. So thank you very much and have a good day. Bye bye.

Operator

Ladies and gentlemen, this concludes today's call. We thank you for your participation. You may now disconnect.

Duration: 65 minutes

Call participants:

Neil Thomson -- Chief Financial Officer

Norman J. Abdallah -- Chief Executive Officer

Nicole Miller -- Piper Jaffray -- Analyst

Will Slabaugh -- Stephens Inc. -- Analyst

Brian Vaccaro -- Raymond James -- Analyst

John Ivankoe -- JP Morgan -- Analyst

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