JackF The days leading up to Christmas are among the busiest shopping days of the year. However, not all December sales end with the holidays. If you can wait, post-Christmas sales are just as popular and many times provide deeper discounts than pre-Christmas sales. This year we expect after-Christmas sales to start earlier than ever, and if you thought Black Friday sales were particularly good, after-Christmas sales are looking to break a few records of their own. After-Christmas Sales Start Before Christmas Eve Just as Black Friday deals have taken over Thanksgiving Day, so too have so-called after-Christmas sales creeped earlier, beginning before Christmas even. (It's the stores themselves still referring to these sales as "after-Christmas," not us.) It's a trend we've noticed for several years. In 2012, for instance, sales branded as "after-Christmas" started on Dec. 24, whereas last year after-Christmas sales started on Dec. 23. Leading the charge last year was Amazon (AMZN), which debuted its post-Christmas sale on Dec. 23. We predict Amazon will kick things off again this year, especially since the Seattle retailer has a reputation for dominating holiday sales in general. But unlike the hype that surrounds Black Friday, after-Christmas sales traditionally don't have any lead up. Excluding Micro Center, which last year released a massive Black Friday-like ad highlighting its best after-Christmas deals, most major retailers won't bother with ad leaks or hype. In other words, you're not going to see shoppers camping outside any stores. Apparel Dominates After-Christmas Deals
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